Celebrity clientele have lined up for Tammy Fender’s custom-blended organic skincare formulas for years, spurring a word-of-mouth popularity that has taken the brand from little-known to largely loved.
Yet, it’s not only the Hollywood connection that makes this aesthetician’s self-named brand a success, rather, it’s Tammy’s commitment and dedication to using only 100 percent natural ingredients in custom-made formulations—healing blends that embody her experience in botany, aromatherapy, medical science and chemistry, as well as her passion for a healthy, holistic lifestyle.
The Holistic Beauty Stalwart
Since opening the doors of her Palm Beach, California, atelier 17 years ago, Tammy has become known for her signature facials, post-op healing treatments and incredible personalized service.
Clients soon begged her to make products they could use at home. In response to the demand, Tammy started custom blending fresh batches and delivering them to clients’ homes.
Interest didn’t wane. She soon received phone calls from around the world requesting her products. Now, she has put together her most sought-after formulations to create a new skin care line, which she hopes will change the way people view and care for their skin.
Tammy Fender approaches beauty from a holistic point of view, taking into account the well-being of a person as a whole and creating formulas that not only benefit physical but emotional and spiritual levels. Centered on healing and creating a balance internally and externally.
Her stance on beauty is rooted in the ancient philosophy of yin and yang, whereby yin pertains to the structure of cells and yang relates to the body’s chi energy.
To achieve this balance, Tammy uses active, highly vibrational ingredients that are immediately absorbed and permeate on a cellular level to enhance the way the skin functions internally while also addressing the psychology of the cells, bringing homeostasis to the body and resulting in vibrant healthy skin.
Real Beauty Begins Within
She explains that she wants to offer people more than just a skin care line, rather a “true healthy lifestyle change”. She encourages consumers to not only be aware of what they put into their bodies but what they put onto their bodies, as our skin is a living organ. Teaching that beauty, health, and happiness starts from within.
Tammy approaches beauty from a holistic point of view, taking into account the well-being of a person as a whole and creating formulas that not only benefit physical but emotional and spiritual levels. Centered on healing and creating a balance internally and externally.
All of her products combine an array of 100 percent organic pure natural food supplements, active botanicals and therapeutic grade essential oils and are freshly prepared in small batches. Every Tammy Fender formula begins with a fresh herbal infusion, during which herbs are steeped in water and prepared into a tea.
Next, the pure natural food supplements, essential oils and organic and wild-crafted herbs are blended into the mixture. Collectively, these ingredients contain a variety of beneficial vitamins and minerals, all of which are absorbed deep into the cellular level of the skin to promote radiant health and healing of the complexion. Due to the high content of natural ingredients, Tammy Fender products utilize a food-grade preservative system, which ensures the products stay most potent within the first 90 days after opening.
I spoke with the in-demand skincare expert to find out more…
Can you talk a little bit about energy and the Tammy Fender beauty philosophy?
My philosophy comes from the recognition that every cell, even our smallest part, has a consciousness. Since the whole is only as good as the sum of its parts, I strive to only put the purest ingredients into my body and onto my skin—our largest organ—and always remember to look at beauty holistically, taking into account the overall wellbeing of every person.
All of my formulas are not only physically, but also emotionally and spiritually nourishing. I also strive for balance in my products so they can be the most healing and beneficial to the body and soul. Ancient wisdom yoga teaches us to balance the physical, structural yin forces with the energetic life force of yang.
To reach this interdependent balance, I use active, highly vibrational ingredients. The high energy levels of these ingredients allow them to penetrate quickly down to the cellular level, where they can improve skin function from the inside out. Once balance and homeostasis is restored to our cells, the whole of our skin can become vibrant and healthy.
What makes an ingredient “high vibrational”?
There is a subtle bio-energy that flows through all organic life, sometimes referred to as chi or life force. This energy is expressed as an electromagnetic vibrational frequency and pure essential oils have the highest frequencies of any measured natural substance. By utilizing and incorporating essential oils on the human body, the oil’s high frequency will raise the vibratory quality of that individual. The therapeutic properties create special vibrational remedies capable of healing or rebalancing the body/mind/spirit.
What do you use to preserve your product? What issues are there with synthetic preservatives?
My products are housed in amber glass bottles to shield the ingredients from sunlight and to preserve freshness. Due to the high content of natural ingredients in my products, I utilize an eco-certified preservative system, so my products stay their most potent for a full 90 days after opening.
What are some of your favorite ingredients to work with and why?
One of my favorite natural ingredients is Helichrysum, which is extremely restorative for your skin, because of its antioxidant powers, and also relaxing for overworked minds. I also think spearmint is wonderful.
It’s powerfully purifying and decongesting because it’s naturally anti-microbial and circulation enhancing, so nutrients and oxygen can move about the body freely. And of course, I love lavender because it’s so great for cell regeneration, balancing out oil production, and soothing our psyches.
Why should people reconsider putting synthetic ingredients on their skin?
Many my clients are surprised and horrified to learn that most synthetic beauty ingredients are actually toxic irritants that can prematurely age skin. Instead of enhancing your beauty, these chemical ingredients actually destroy the integrity of any natural actives in the product.
My products are holistically created with 100 percent botanical ingredients so you can absorb more of their energy and vitality physically, emotionally and spiritually, creating true inner beauty reflected in outer radiance.
Why is natural and holistic so important to you?
My passion for holistic living sprung from a deep desire to help people achieve their highest levels of authentic health and happiness. I traveled the world to centralize the best discoveries in botany, aromatherapy, holistic chemistry, and western medicine into formulas that would help people create and maintain their most radiant selves.
My philosophy comes from the recognition that every cell, even our smallest part, has a consciousness. Since the whole is only as good as the sum of its parts, I strive to only put the purest ingredients into my body and onto my skin—our largest organ—and always remember to look at beauty holistically, taking into account the overall wellbeing of every person.
Now it’s my life’s mission to deliver products with natural ingredients that synergize Pure Living Energy, resulting in illumination, clarity and awakening for the skin, body, mind and spirit. I feel an obligation to share my knowledge and passion with those who cannot visit me personally through my products. In each one you’ll find my own meticulous attention to purity plus the energy of the sun harness by natural botanicals that will be with you as your nurture yourself.
What ingredients do you believe are the most effective in anti-aging?
Every formula I create has anti-aging benefits. I believe in using only highly active plant based ingredients. Since plants feed off the sun’s energy, their nutrients are full of pure living energy which we can use to feed our skin, to make it thrive, radiant, and vital.
By applying a holistic product to a living being, the synergy between the two will restore both inner and outer harmony and created balanced skin.
My anti-aging treatment protocol is full of super potent age fighters. I suggest applying my Cleansing Milk in the morning and evening, followed by my Bulgarian Rose Water and then Firming Eye Gel. You can also massage a few drops of my Quintessential Serum onto your entire face and finish with my Intensive Repair Balm for smooth, glowing skin.
What does your daily beauty regimen look like?
Every morning I wake up and immediately drink a glass of water with purifying, detoxifying lemon. This is a great way to gently prep your digestive system, and stay hydrated all day. To feed my body, I eat freshly picked, seasonal fruits and veggies full of potent, revitalizing life force. To feed, nourish, and protect my skin, every morning I apply my Rose Geranium & Tangerine Body Lotion from head to toe, and my Neroli & Orange Antioxidant Creme to my face, neck and chest.
Did you expect your brand to grow like it has? How do you keep up with orders, when everything is so fresh and handmade?
I never dreamed that my brand would grow at the rate that it has, it’s truly an unexpected dream. I’ve always felt that my customers are my best ambassadors—their support and passion means everything to me.
One of my favorite natural ingredients is Helichrysum, which is extremely restorative for your skin, because of its antioxidant powers, and also relaxing for overworked minds.
I think our emphasis on quality and holistic benefits have also helped set the brand apart and contributed to its growth. I have an incredible team that makes sure every product not only lives up to my standards, but also satisfies our loyal fans.
Have you seen the market for natural beauty products grow since creating your range?
I’ve been thrilled to see natural and organic beauty products become more mainstream, and I couldn’t be happier to be a part of that cultural shift through my own collection.
I’ve personally experienced the increased demand for truly holistic, naturally nourishing formulations, but I’ve also watched as natural has become a bigger part of the conversation when it comes to beauty and wellness–a shift I wholeheartedly support.
Who, in your opinion, embodies natural beauty? What is it that makes them so beautiful?
I believe that natural beauty comes from within. My philosophy of beauty is founded on the notion of inner and outer balance and harmony, so in my view beauty truly runs deep. I find that the most beautiful people are the most positive people–ones who exude a sense of purity and light.
To find out more about Tammy and her beautiful skincare range, visit www.tammyfender.com. Visit her blog here.
If you have a question for Tammy, please share it in the comments! For a chance to win Tammy’s Bulgarian Lavender Oil (below), sign up to my newsletter here.
Caroline
February 28, 2013 at 12:38 amI would really love to win! I have always been interested in her products but they are very far out of my student price range).
Shannon
February 28, 2013 at 9:37 amWishing you loads of luck Caroline!